Digital to drive footfall

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Whatever business you’re in, you can benefit from a strong digital presence. Showcasing your work online can translate to increased sales in the ‘real’ world. Our top five tips will help you use digital to: Show off your products on social media Inspire new customers and reward existing ones Use search engine optimisation so your

Online Advertising for SMEs

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It’s likely that, like most small businesses, you’ll be managing your own online advertising to keep costs down, rather than engaging a specialist agency to manage your campaigns, so understanding the basics before you get started is really important. It’s a good idea to get your strategy worked out before you put money behind any kind

Blogging for your business

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A blog is an easy way to keep your website content up to date – without altering product pages or overhauling other content. It’s the ideal middle ground – more versatile and immediate than a website, but with a longer shelf life (and attention span!) than social media. Think of it as another facet to your

Is Social Media Marketing right for your SME?

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Social Media is a great way for many small businesses to promote themselves, but can also easily be a time waster that delivers no ROI. That’s a cost you really can’t afford if you’re running your own business and stretched in all directions, so rather than tell you how easy it is to run a

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