Digital to drive footfall

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Whatever business you’re in, you can benefit from a strong digital presence. Showcasing your work online can translate to increased sales in the ‘real’ world. Our top five tips will help you use digital to: Show off your products on social media Inspire new customers and reward existing ones Use search engine optimisation so your

International Women's Day - Candice Nolan

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Today is International Women’s Day and to celebrate, every day this week we’re featuring some of our female colleagues, asking them all about their career from leaving school through to what they are doing today.   Candice Nolan, Head of Propositions & Campaigns, npower Business “I started my working life as a shelf stacker in

Web Design on a budget

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A website is a must for any business who wants to attract, reassure and retain customers. But it can be a big investment in cost and time, especially if you engage the services of an agency or a team of expert contractors. Our advice? Think before you sink a lot of your precious time and

Online Advertising for SMEs

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It’s likely that, like most small businesses, you’ll be managing your own online advertising to keep costs down, rather than engaging a specialist agency to manage your campaigns, so understanding the basics before you get started is really important. It’s a good idea to get your strategy worked out before you put money behind any kind

Blogging for your business

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A blog is an easy way to keep your website content up to date – without altering product pages or overhauling other content. It’s the ideal middle ground – more versatile and immediate than a website, but with a longer shelf life (and attention span!) than social media. Think of it as another facet to your

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