Is Social Media Marketing right for your SME?

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Social Media is a great way for many small businesses to promote themselves, but can also easily be a time waster that delivers no ROI. That’s a cost you really can’t afford if you’re running your own business and stretched in all directions, so rather than tell you how easy it is to run a

An introduction to content marketing

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If you’re running your own business you’ll know how crucial marketing is in sending a steady stream of new customers your way. You need to spread the word about what you do so that the right customers get to know, like and trust you. You’ve got to decide how best to spend your marketing budget

Getting to a digital strategy

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Digital allows you to do anything, so what comes first? Digital technology really is making almost anything possible. It is expanding the way we communicate, it is accelerating customer expectations, and it is changing business models. The rapid evolution in technology is evolving customers’ behaviour faster than many companies can adapt to it. It also

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